Was It Worth It??

  By Craig Kitch www.craigkitch.com   The question often asked after paying a premium price for a service or product is: “Was it Worth It?” We often associate that question with luxury products: Morton’s of Chicago, Ritz Carlton, Mercedes and the like. But the question does not stop there. It may not be verbalized for […]

STOP Selling!!

by Craig Kitch www.craigkitch.com I went to a networking event recently and met a lady who worked for a professional services firm. After a few moments of chit chat, she began to ask me very targeted and personal questions about my business. I answered her as vaguely as possible without being rude but it did […]