By Craig Kitch Not long ago, I held a communication workshop for a restaurant chain and asked a pretty young lady to assist me in a demonstration. As she walked to the front of the room, I announced to the group that we had just held a beauty contest and that one of the finalists […]

by Craig Kitch www.craigkitch.com True North is a navigational term referring to the direction of the North Pole relative to the navigator’s position. True North is different from Magnetic North, the relative position to the magnetic pole. Magnetic North is what drives a compass and is the baseline for most navigational equipment. Airport runways and […]

Every life has a story. You never know what is going on in someone else’s life. We all have battles to fight and we all have problems to fix. Life can be hard. Chic Fil A does a wonderful job of training their employees to recognize people as human beings. That is why you are […]

  A mother was preparing pancakes for her sons, Kevin 5, and Ryan 3. The boys began to argue over who would get the first pancake. Their mother saw the opportunity for a moral lesson… 'If Jesus were sitting here, He would say, 'Let my brother have the first pancake, I can wait.' Kevin turned […]

The Wizard of Oz has entertained countless children and adults for decades, but I’ll bet you never thought of it as a “leadership” film. While I do not have room here to go into the myriad details and leadership principles to be gleaned from the film, I would like to share the “big rocks” with […]

  I have a three hour layover at Chicago Midway and it spans the lunch hour. One nice thing about this airport is that they have a large selection of places to eat and shop. Chicago Style Hotdogs to Sushi and everything in between. Literally dozens of options. Which one did I choose? The one […]

  I never cease to be amazed at the number of people who continue to live in the past and then wonder why things don’t work out. Technology and this new economy are changing everything from customer expectations to business marketing strategies. What worked 5 years ago will not work as well today, and even […]

  In my opinion there is no single better way to improve your revenue stream than through referrals. The best advocate you will ever find is a delighted customer who is more than willing to share the good news about your service with their friends and colleagues. Your closing ratio will be higher as well […]

I am writing this blog post on Sunday evening November 11.  Today is my birthday. I have always held my birthday with reverence; not for anything I ever did, but in honor of those who fought and died for our freedom.  I wrote the following article in the summer of 2000.  I hope you take […]

 Have you ever worn a pair of shoes that just did not fit? Too big, too small, too narrow; you can hobble around in them a bit, but you will never perform at peak effectiveness when your feet hurt and you struggle to walk. One of my clients engaged my services because they were really […]